Are you shooting video with your iPhone for your business? Whether you're recording a meeting, shooting a promotional video, or just capturing some memories, you want to make sure your videos look great! Here are some tips to help you get the best possible results from your iPhone video camera.
Shoot vertically
Vertical video is the new wave of filming that has become incredibly popular. Other than being highly engaging, shooting vertical videos on your iPhone comes with a few benefits. First, it takes up less space on your device. Second, it is more immersive and feels more natural to watch. Third, it is better suited for social media platforms such as Snapchat, Instagram, and TikTok. Finally, it allows you to be more creative with your shots.
Use the gridlines to keep your shots straight
Any video you capture will look better if the horizontal and vertical lines in the frame are perfectly straight. This is especially important for video shot on a mobile phone, since the small sensor size can magnify any slight crookedness. To ensure your video looks its best, use the gridlines on your phone's screen to help keep your shots straight. The gridlines appear automatically when you activate the camera's video mode, and they can be turned on or off in the settings menu. With a little practice, you'll be able to keep your video looking sharp and professional by framing each shot using the gridlines as a guide.
Hold your phone steady or use a tripod
If you're using your iPhone to take pictures or record videos, it's important to hold the phone steady or use a tripod. A steady hand will help to prevent blurry photos, while a tripod will keep the camera steady and avoid shake. You can also use the timer function on your iPhone to give yourself a few seconds to steady the camera before taking the photo. By following these simple tips, you can ensure that your photos and videos are clear and sharp.
Use video editing apps
Video editing apps provide video editors with a mobile platform to easily edit video footage on the go. These apps allow video editors to trim, splice, and add special effects to video footage with a few taps on their smartphone or tablet screen. Video editing apps also typically include features such as the ability to add music and text to video footage, as well as the ability to share edited videos with others. While some video editing apps are designed for use by professionals, there are also many video editing apps that are designed for use by amateurs and enthusiasts. We recommend InShot to business owners who are looking for an easy to navigate video editing app.
Share your video everywhere
As video becomes increasingly popular, it's important to make sure that your video is seen by as many people as possible. Don't just post your video in one place! If you're taking vertical videos, then you can share every single video you make across TikTok, Instagram Reels, Youtube Shorts, AND Facebook Stories. In addition, consider sending your video to blogs and news sites that focus on your industry or topic. By getting your video in front of as many eyeballs as possible, you'll maximize your chances of getting seen.
By following the five tips above, you're well on your way to becoming a master of vertical video. Remember, shooting vertically makes it easy for your audience to consume your content on their mobile devices. And when you use the gridlines and hold your phone steady, you'll be able to capture high-quality footage that's perfect for social media. Don't forget to make editing easier by using apps like InShot and share them on as many social media platforms as possible!
If you're still not sure how to get started with your video marketing journey, then contact us for a free video strategy call!
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